Turn the decluttered items in your home into cash by learning how to successfully sell on Facebook Marketplace. From best selling items on Facebook, how porch pickups work, and detailed instructions on how to post an item for sell, I’m sharing my best tips and tricks. (And you don’t even have to leave the comfort of your home if you don’t want to.)

(Need more household finance tips and tricks? Check out my be inspired posts here.)

laptop beside leaf in cup

I started selling on Facebook Marketplace last year after my friend told me how successful she’d been at it. When we’d get together she’d share how she’d sold this or that item and what she was planning on doing with the money. (Don’t worry it was definitely not in a braggadocios way but in an excited way.) Needless to say I got excited about the idea of making some cash for my clutter too!

Now I’m an introvert and selling to people is way out of my comfort zone. I was hesitant until I realized that my friend who’s been doing this for a lot longer than me is an introvert too. So I picked her brain for her tips and tricks (porch pickups are ingenious and became my best friend) and have been successfully selling ever since.

Without further ado, here are our best tips and tricks to successfully sell on Facebook Marketplace!

Best Selling Items on Facebook Marketplace

You can sell anything and everything on Facebook Marketplace. I encourage you to take a few pictures, list a few items and see what happens.

In my experience the items that sell the best are children’s toys and clothing (bundling like items together works great), furniture and household items. But I’m the type of the girl that will try anything because you just never know what someone’s looking for.

One of the first items I sold was a set of bookcases. They weren’t in perfect shape but I listed them anyways. I was blown away when they were sold within 24 hours with 8-9 people waiting in the wings if the original buyer backed out.

Here are quite a few of the items (scroll left/right) that I’ve been able to sell on Facebook Marketplace.

As you can see, just about anything will sell on Facebook Marketplace!

How Much Does It Cost To Sell On Facebook?

At the time of writing this post it is free to sell on Facebook marketplace.

You do have the option to boost a marketplace listing but I wouldn’t recommend this for two reasons:

  • You don’t know who Facebook will share the boosted listing with (they might not even be looking to buy the item you’re selling).
  • If you begin the practice of boosting your listings Facebook may want you to continually boost your listings for them to be seen in search.

How Should I Price Items I’m Selling?

I’ll be totally honest and say that pricing can be tricky when selling on Facebook Marketplace.

When I’m unsure what to price something at I’ll do 2-3 things. First I’ll see how much the item is selling for brand new. Then I’ll take a look around on Facebook Marketplace and/or Ebay to see what other people are selling theirs for.

Generally items tend to sell for 60% or less of retail value if it’s in great condition. So if I can buy an item brand new for $100 it’ll sell for $60 at the most. (Realistically anywhere from $40-$60 depending on the demand for the item and where you live.)

Start High on Pricing

Now when I say start high on your pricing I don’t mean that your item should be way overpriced. Let me explain myself.

My husband is a salesman and if he’s taught me anything about selling it’s this – you can always come down on your price but you can never go back up!

So if you want to get $15 for an item start it at $20. Some people will try to negotiate with you and some won’t. In fact, I once sold an item for $7 and when the lady picked it up she left me $10. (Now either she wanted to leave me a nice tip or she didn’t stop to get change. Either way I was excited about that extra money because I was hoping to get $5 for the item.)


Be Negotiable

Most people like to negotiate when it comes to Facebook Marketplace. They feel like they’re getting a better deal if they can get it for a little bit cheaper than your original asking price. (Think negotiating at a yard sale. Some people do and some people don’t.) So start high on your pricing (see above) and be willing to come down a bit if asked.

When it comes to negotiation I’m so glad that I can hide behind my Messenger app because I’m bolder when it’s not face to face. (What can I say, I’m an introvert!)

If your item is listed at $20 and they offer you $12 ask them to meet you in the middle at $16. They’ll still feel like they’re getting a deal and you’ll get more than they originally asked for. (This is yet another trick I learned from my salesman husband.)

You can always tell them no when they ask for a cheaper price but don’t get your feelings hurt if they decide they don’t want the item. They’re not rejecting you, they’re rejecting the price.

Have Great Pictures

When taking your pictures remember that a picture is worth 1,000 words. Also keep in mind that most people don’t read so your picture will likely sell your item!

Clean up your item a little bit and take your picture in great lighting. I promise it’ll sell a lot better if you have a great picture.

Let me show you what I mean. When I was looking for a bed to buy for my son I ran across these Facebook Marketplace ads. Now you tell me which one of these you would rather buy?!

Give Tons of Detail

It’s better to have more detail than not. While you have the mojo of taking pictures and listing your items go ahead and look for dings or scratches, rips or tears, take measurements, etc. People will ask and it’s better to have that information on the front end than to have to go look later. I also recommend that you take a picture of any damage so the person can see exactly what they’re getting.

Think about the information you’d want to know if you were buying the item and include it in your ad.

If you have a smoke-free home include that in your ad.

Another thing to consider including in your ad is that your item is first come first serve (FCFS) or that there are no holds. Let’s say that a potential buyer messages you the first day you’ve listed the item but wants you to hold it for them for 5 days; having this stated in your listing will be a point of reference that you can tell the potential buyer that the first person to get to you with cash gets the item. My friend puts this in all her listings.

With all that being said, there will still be people that don’t read your ad details and will ask you a question that you’ve already answered. When this situation happens (and it will) just remember to have grace!

What Are Facebook Marketplace Rules?

To my knowledge these are the only rules for selling on Facebook. Per the terms of service that you agreed to when you signed up you cannot sell the following on Marketplace. (Keep in mind that anything you sell must be a physical item.)

  • Services (see the full list here)
  • Event Tickets
  • Weapons or their parts
  • Live animals
  • Healthcare Items or Drugs (from thermometers to OTC’s these items are not allowed)

Expect Goof Balls

I know it’s sounds horrible to say this but you’re dealing with people and there are a lot of goofballs in this world. Hey, I’m just being honest!

You’ll have people that will ask questions about the item you have for sale when the answer is clearly written in your ad.

Others will not show up to pick up the item and you’ll be frustrated because you had someone else interested and you told them it was sold. (This, my friend, is why you always tell others that are interested that you have someone coming to pick up the item but you’ll let them know if it doesn’t work out.)

home front porch

How Does Porch Pickup Work?

Remember how I told you that my friend shared her best Facebook Marketplace tips and tricks with me?! Well, this was the one that had me at hello and quickly became my best friend!

If you’re like I was, you have no idea what a porch pick-up is. Well, friend, it’s exactly what it sounds like.

You place the item on your porch (or in a box or specified place on your porch) for the buyer to pickup and they leave the money under your front porch mat or in the box.

Aren’t you worried someone will steal the item?

I get asked this question a lot. Honestly, the items that I’m listing would be donated or thrown away if I didn’t sell them. So if the person did end up stealing them I wouldn’t really be at a loss.

Now if you’re selling a big ticket item I wouldn’t recommend porch pickup.

Another awesome feature that I love about Facebook Marketplace is that you can check the buyer/seller rating to see if others recommend buying/selling from them. Why is this important because if they have a negative rating they’re likely not someone you want to do business with.

facebook marketplace seller rating

To see someone’s rating: (I know it says seller rating but Facebook lumps them both together.)  

When you open an add scroll underneath the picture and look for the seller information. You can see that Amanda has 2 mutual friends with me (whose names I have removed for privacy sake) and it also shows the seller ratings other buyers have left for her. I would definitely buy from Amanda with 3 positive ratings!

Go with your gut.

If you’re comfortable trying porch pick-up list a few items and give it a go. And if you’re not comfortable meet at a public place with lots of foot traffic. You could even check with your local police station and see if they have a designated pickup area for Facebook Marketplace and Craigslist buyers/sellers like mine does.

Facebook Marketplace vs Buy/Sell Groups

The great thing about Facebook marketplace is the search feature. Someone that’s not part of your local buy/sell groups can go to marketplace and search for an item they’re looking for (and that you’re selling). This ability gives you broader reach in selling your item than simply using groups.

But that doesn’t mean you can’t be part of buy/sell groups too. Facebook gives you the ability to post your listings to groups so that you can have the best of both worlds.

How To Get Facebook Marketplace

Whether you’re on your mobile phone or desktop anytime you want to access Marketplace look for this house icon.

  • On desktop it will either be on the left-hand side or top of your screen. (Facebook is currently in the middle of redesigning their look so it will depend on which version you currently have.) 
  • On mobile (see below) 

How To Post An Item For Sell on Facebook Marketplace?

If you’re ready to try to sell your first item let me show you how easy it is to get started! Keep in mind that these images are from an iPhone so your phone (or computer) may look a bit different…and the look of things are always changing on Facebook. This will give an idea of what to look for! Start by following along with the red arrows.

how to list an item on facebook marketplace

Open your Facebook app and click the three dots on the top right.

how to list an item on facebook marketplace

Click on Marketplace. (When you start using Marketplace regularly the little house icon will appear at the bottom of your screen and you can click on that instead of the three dots.)

how to list an item on facebook marketplace

Click the sell button on the top left-hand corner.

how to list an item on facebook marketplace

Choose what type of item you’ll be selling. (I’ve only ever used the Items option.)

how to list an item on facebook marketplace

Add up to 10 photos, description, etc and list your item. (Make sure it has your correct location – mine is always wrong for some odd reason.)

how to list an item on facebook marketplace

Once you’ve listed your items you’ll likely want to come back to Marketplace to see your items. Click on Your Listings. (Side note) You’ll want to have the Facebook Messenger app so that you can quickly reply to questions about your listings and accept the cash that people want to give you!

how to list an item on facebook marketplace

Here you’ll be able to see current listings and any items that you’ve sold.

how to list an item on facebook marketplace

Once you’ve sold an item (or if you have a no show – fingers crossed that never happens to you) I recommend that you always leave a buyer rating. This just helps others in the Marketplace community know whether or not to buy from this seller. It’s a simple as clicking the appropriate face…

how to list an item on facebook marketplace

…and why you recommend/don’t recommend the buyer.

And there you have it friend, my best tips and tricks for becoming a ninja and successfully selling on Facebook Marketplace. I look forward to hearing how your selling experience goes!

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